Brisbane Roar has increased its fan base by 10% (58,000 fans) according to the reputable Roy Morgan research institute.
The Roar has 595,000 supporters, with an increase of 58,000 on a year ago, which is the largest numerical increase of any club.
As the club moves all games back to Brisbane for the 2023/24 season Brisbane Roar is looking to further amplify its metrics for the upcoming season through its community program and increased marketing exposure.
Through the club’s Roar Active Program community strategy within schools, and other community events the club is aiming to re-connect with Brisbane and engage new markets that are yet to engage with Football at a grassroots level, with the hope of making them lifelong fans of the club and of football.
Kids that participate in the Roar Active Program are provided a 1-game discounted membership to attend any game they wish.
With Sydney FC leading the supporter ladder, Brisbane Roar are tied for second with Melbourne Victory.Â
Read full report HERE.
With a long and rich history, the Roar have won 3 Isuzu UTE A-League Men Championships but have not yet returned to winning ways since 2013/14. Â
Under the new management of Ross Aloisi within the Isuzu UTE A-league, and with all games back in Brisbane, these metrics indicate an exciting time ahead for the club.
